AbOUT EDEMO
Why choose EDEMO for your e-bike?
OFFICIAL RIESE & Müller UK DEALER
At EDEMO we only sell electric bikes.
And we only sell Riese & Müller electric bikes.
Scratch that.
What we actually sell is adventure, freedom and the ability to go anywhere you want.
We’re an official Riese & Müller UK dealer, Experience Store and Test Centre. Which, in a nutshell, really means we know our stuff.
We test the bikes on different terrains. We test the bikes with different loads. And we test the bikes with all the different options. How does the Charger4 compare to the Delite4 off road? Is the Smartphone Hub a better option than the Kiox? What happens when we add a luggage carrier at the front and load it up with camping gear?
Ok, so we know our Riese & Müller e-bikes inside out. But what does this mean for you?
If you’re thinking about buying an electric bike, we can talk you through all the reasons why a Riese & Müller e-bike is your best option: from German engineering and high-quality components to award-winning design innovations like integrated dual batteries for long-range rides, and a commitment to sustainability.
But most importantly, we can talk you through all the different types of Riese & Müller bikes available that are right for your lifestyle.
Will you be loading up the dog and hitting the trails every weekend? Or waking up early for a long 100-mile round trip and catching the sun as it rises and falls? Perhaps you need space for sports kit? Or maybe you want to whizz around the city making deliveries. Will you be riding on tarmac on an early morning commute? Or having a little fun off-road?
Maybe you’re not sure what you’ll be doing yet and you’re looking for a good all-rounder that does everything.
No problem.
Visit our showroom
Want to try an electric bike for yourself?
EDEMO is based in the lovely Gloucestershire town of Nailsworth and we have over 15 Riese & Müller electric bikes available in our showroom for you to test ride in the beautiful Cotswolds countryside.
Get in touch to arrange a test ride.
EDEMO'S Story
MEET DAN & THE REST OF THE TEAM
If you love something, set it free.
EDEMO’s Head Honcho Dan did just that.
Dan has always been a huge enthusiast of electric bikes, but having purchased his own Riese & Müller, he knew there was no going back.
He needed to share these fantastic bikes with the world, so that other Riese & Müllers could find similar adoring new owners, and be released into the wild where they belong. So, after a 17-year stint as Managing Director of a refrigerant detection and software company, he chucked it all in and opened the EDEMO Electric Bikes showroom in 2018.
Today, EDEMO is based in the beautiful Gloucestershire town of Nailsworth in the Cotswolds, and is one of only four Riese & Müller Experience Stores in the UK.
In fact, we’re the only Riese & Müller partner in the UK solely dedicated to the sales and support of Riese & Müller e-bikes.
Our entire team are e-bike enthusiasts, who are dedicated to ensuring our customers love their electric bikes as much as we do.
Dan
EDEMO’s Head Honcho, Dan, possesses a legendary passion for e-bikes. His in-depth knowledge and eagerness to share his genuine experiences with e-bikes have proven invaluable to anyone who visits our showroom or contacts him by phone.
Favourite bike:
Riese and Muller Load4 60
AJ
AJ is kind of a big deal (according to him)! He’s been a bike tech for the past 10 years and has been messing about with bikes since he can remember. He has a keen eye for detail and is very patient and meticulous when fixing bikes. He rides almost everywhere when he’s not delivering bikes.
Favourite bike:
Riese and Muller UBN 5
Johan
Johan is our ebike mechanical wizard in Nailsworth. Not one to shy away from the elements, Johan is known for his unwavering commitment to cycling to work, come rain or shine. His passion for sustainability extends beyond the workshop; he creatively repurposes our cardboard waste, integrating it into his cherished no-dig allotment!
Favourite bike:
Riese and Muller Culture
Duncan
Duncan is behind our web content; working with Dan’s creative talents is no mean feat. Not content with crafting compelling stories online, Duncan also takes on the role of the EDEMO crash test dummy, demonstrating a fearless pursuit of improvement and safety in everything he does.
Favourite bike:
Riese and Muller Tinker
But as we grow, we’re always going to be about keeping the buying experience fun and inspiring – and never losing the personal touch that sets us apart.
Feel free to talk to us on the phone (01453 834300) about all the different options available, or make an appointment to visit the showroom and test as many models as you like.
Can’t make it to the showroom? We also do video appointments, where Dan or one of the team can talk you through any electric bike in our showroom.
Get in touch to book a telephone or video appointment, or to arrange a test ride – and join our growing list of very happy e-bike owners.